Confronting the challenges in primary bond market workflows

Ben Jefferys, head of sales engineering at Genesis Global, unpacks some of the lead challenges impacting primary bond market workflows and the technical lift required to consolidate and integrate the multiple sources of information. Speaking on the side lines of the Fixed Income Leaders’ Summit in Barcelona, he also discusses the relentless cost pressures on the buy side, the push to create better efficiencies across different asset classes, and the need to bake agility into product designs.

“What the buy-side or anyone needs to be thinking about is: ‘I need to solve a problem for today but I don’t want to create a problem for tomorrow’. So be thoughtful in the design decisions that you are taking.” he says.